Proposed Business Strategy to Gain a Competitive Advantage for Construction Consultant Company

نویسندگان

چکیده

PT Hirfi Studio is a construction consulting company that has experienced decrease in profitability. To address this issue and improve the company’s performance, management team needs to create clear business strategy. This will involve setting goals objectives, analyzing internal external environment of company, identifying resources capabilities needed achieve these goals. The strategy should also consider target market competition, outline actions give it competitive advantage. resolve its profitability issues, decided adopt an integrated cost leadership strategy, which involves using corporate, business, functional strategies together lower costs efficiency while still providing high-quality products services customers. implement successfully, need align with overall objectives. Through approach, aims long-term success, profitability, gain

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ژورنال

عنوان ژورنال: International Journal of Current Science Research and Review

سال: 2023

ISSN: ['2581-8341']

DOI: https://doi.org/10.47191/ijcsrr/v6-i1-25